I found Teeccino on my search for a non-caffeinated alternative to coffee. I have GERD and coffee made my acid reflux 10x worse, so I had no choice but to give it up. I was addicted to caffeine as well. I would get migraines if I missed a cup. It was hard keeping up with my body's demands. Then I found Teecino. While it doesn't taste exactly like coffee, it's close enough and activates the same parts of my brain associated with coffee. With Teecino, I can enjoy a bitter, hot beverage similar to the one that has been a part of my life for so long.